Online & IRL is a boutique consulting firm specializing in brand development and business growth. We help companies refine their brand presence, increase customer engagement, create scalable revenue strategies.
My name is Callie Rojewski [Kay-lee Ro-Jet Ski -silent t]. I’m a growth marketer, business strategist and digital creative. In my consulting work, I act as an executive partner to founders to help them expand their businesses. I develop streamlined, revenue-focused marketing strategies and business plans that position my clients for growth and long-term success.
I've worked across industries including tech, non-profit, and CPG companies and was named one of the Top 100 Customer Marketing Strategists.
I’ve organized global public awareness campaigns for the community of B corporations, working 1:1 with Athleta, Ben & Jerry’s, and Patagonia and other social impact brands.
Cyber Collective—a nonprofit that, with my hands-on leadership, was able to double the size of their online community, land features in Forbes, Harper's Bazaar, and Vogue, and fundraise $500,000 in the past year.
I’ve also worked with local Philly businesses, including Manzanita, Dognify, and Jar Goods to streamline their customer experience and increase sales.
It's a pretty good track record for a gal who doesn't run (lol), but I share that to say that across industries and initiatives, the approach to growth is the same. And it works.
I’m excited to share a few ways we can work together to grow your brand and business. Below are three options that offer different levels of support, depending on your needs and where you want to take your business next.
If you're looking for a focused, intensive session to gain clarity on specific areas of your business—whether it’s refining your brand, optimizing your marketing, or streamlining your operations—this is a great starting point.
In this 3-5-hour consult (in person or virtually), we’ll dive into your current challenges and create a clear, actionable plan that you can implement right away.